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Every now and then, a new vendor like Japhet Okoromadu enters the market and soon realises how supply of sex toys pales in comparison to the deluge of demands by Nigerians.
In the midst of the biting economic crisis facing many Nigerians, forcing many to go as far as committing suicide, a sub-sector of the Nigerian economy is booming bringing smile to the faces of people lacking sexual fulfillment.
S*x toys (Photo: Getty Images)
This is the s*x toy market.
In a society where people can hardly speak openly about sexual problems, Saturday Punch’s investigation shows that some vendors sell sex toys worth millions of naira every month.
A sex therapist and prominent s*x toy vendor, Mrs. Iheoma Obibi, explained that contemporary Nigerians are gradually coming out of some sort of “sexual darkness” and this is creating a boom in the market with an attendant influx of fake sex toys.
For the last six and half years, Kemi Fawole, a certified s*x therapist, has been dealing in adult products including sex toys.
She said that she sells at least N7m worth of s*x toys yearly. It is about the same for actress-turned s*x toy vendor, Bisi Ibidapo-Obe, who told a correspondent, “I cannot estimate how much of s*x toys I sell in a year but I know that in about three to six months, I rake in more than N3m.”
Yet, these two are just a small fraction of the numerous s*x toy vendors who now trade in the country.
A correspondent met Japhet Okoromadu, who has just started selling s*x toys online about a year ago.
He said,
“I sell penis enlargement pumps and vaginal tightening cream as well. Right now, the demand I get for s*x toys is more than my available stocks,” he said.
“I get male customers as much as female. Some ladies even chat with men, complaining bitterly how they are suffering in silence, and how their husbands cannot satisfy them. Eighty five per cent of complaints about sex that I get from clients is about not being satisfied by spouses. Unfortunately, most of the women cannot voice out their concern to their partners.”
Fawole also said some of her vibrators are as cheap as N5,000 while some are as high as N150,000. She said the common vibrators are between N5,000 and N20,000.
In Ibidapo-Obe’s store at Magodo, in Lagos, the cheapest s*x toy in her store sells for about N30,000 while the most expensive is about N200,000.
Judging by the volume of sales that many of the sex toy vendors our correspondents spoke with make annually, there is no doubt that the industry runs into several millions.
Crave for sexual fulfilment driving a multi-million naira market
“Why can’t you tell your husband you are not satisfied?” As innocent as this question is, when our correspondents interacted with some users of sex toys, it turned out to be at the heart of the demands that drive the adult products industry in the country.
At 32, Jane Adebola (not real name) has been married for three years. But that was enough time for her to almost give up hope of ever getting the level of the sexual satisfaction she deserves in her marriage.
When adebola shared her story with one of our correspondents, it was not in the coy, carefree banter in which issues of sex are often discussed among friends. She was serious. For her, it was not something to be joked with.
“Before I was married, I was sexually active for at least five years. That does not mean I was hopping from bed to bed, though. But the truth is that throughout that five years, I never experienced an orgasm. I was looking forward to my marriage because then, I knew I would get all the sexual fulfilment I wanted,” she said.
She confided in a correspondents that now, despite having a wonderful marriage and a husband that dotes on her, the sexual expectation she took into the marriage has all but waned.
“I realised that the issue of not reaching orgasm is a very big problem. I do reach orgasm, but only when I pleasure myself after my husband is done,” Adebola said.
But Adebola is not alone.
Planned Parenthood reports that one in three women has problems reaching orgasm with their partner, while up to 80 per cent of women struggle to orgasm from just intercourse.
S*x therapist, Funmi Akingbade, cited a report, which suggests that only 29 per cent of married women admit that they have orgasm with their husbands.
But for women like Adebola, the solution only lies in being “bold and experimental” in seeking sexual satisfaction.
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